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Helpful answers from the Attendease team
November 8, 2017
When you’re planning an event, timelines are inevitably top of mind. With an event looming, there’s no pushing the deadline to next week, no asking your boss for an extension; event deadlines are always a hard stop. People will be walking through those doors on the given date—and they’ll be expecting a well-executed, engaging event.
In the past, event planners have relied on event management software to help organize their events and meet deadlines. But event management solutions fall short in fully optimizing time management, resource planning, and operational efficiency. To take event management to the next level, event planners are turning to event automation platforms to save time, scale events, and simplify processes and workflow.
Although a relatively new concept in event planning, automation tools have been actively adopted in the marketing world (e.g., Marketo, Eloqua, Hubspot) with profitable results—and the event industry is starting to follow suit. Some forward-thinking organizations are even implementing an event automation platform in concert with their existing marketing automation tools to turbocharge the ROI of their events. The next generation of event management, event automation platforms enable a repeatable, scalable event planning and execution process.
Attendease is a cloud-based marketing automation solution for corporate event managers and teams. A modern, feature-rich event management software that enables the management of an entire range of events of all types and sizes.
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