Hosting conferences and seminars is a great way to establish thought leadership while increasing brand awareness and, ultimately, generating leads and sales. By having experts sharing innovative ideas at your event, your brand is able to expand its reach and credibility.


Recent research from Harvard Business Analytics showed that 54% of the responders hosts one-day conferences and seminars, and 43% sponsors conferences and seminars proving that this is a strategy that should not be overlooked. Respondents include companies worldwide with over 500 employees and from a variety of industries.

benefits of running a conference

Conferences & Seminars Formats

Conferences and seminars can have different formats, whether for B2B or B2C companies. For companies with smaller budgets, hosting a fully-online conference may be a good solution, with a series of webinars that can be accessed live. For larger budgets, multi-day conferences may be an option. Here are some types of conferences and seminars that are supported by Attendease:

  • Online webinar series
  • One-day or multi-day conferences
  • Multi-location conferences
  • Academic events
  • Symposium

REQUIREMENTS to Run a Conference

Regardless of the event you are planning, you should know your event requirements in order to find the right solution for your event management needs. If you want the public to know about your event, you will likely want to have a public landing page or event website for your conference. You may also need attendees to be able to buy tickets or register for specific sessions. Each different conference has unique requirements and might beg you to answer some questions:

  • Do I want people to register, and track who registered for the event?
  • How important is it to have a well designed landing page to attract people to register?
  • How will I manage the different sessions and room capacity?
  • Will there be speakers for this event?
  • How will I manage sponsors and exhibitors?
  • How much interaction do I want with my audience during the meeting or event?
  • Is an online event or live in-person event best for my objectives?


There are many more questions you may need to ask, however, the answers to these questions will lead to how you leverage and execute your event using event technology. The components needed to run a conference may differ according to the nature of the event.

Using Attendease to Manage Conferences and Seminars

Working with our award-winning event management platform and a support team you trust will guarantee you time and cost savings with each incremental event you run.

Save time by automating tasks through workflows

Eliminate web development costs by cloning a previous event

Decrease the tools you use from an average of seven down to one

Manage attendee data across multiple events

Have one source of truth for all your events

Easier to onboard teams to manage multiple events 

Finding the right event management platform for your conference will dramatically increase your productivity when managing events. At Attendease, we aim to simplify event management by allowing professionals to manage different stages of the event lifecycle through one unique platform. In fact, some users can drop an average of seven tools when they start using Attendease to manage their events. This can not only help you to reduce costs, but also allows your team to work more efficiently, while keeping all of your event data under one unique platform.


Attendease has helped companies like Adobe, Pivotal, and Salesloft manage their conferences and seminars. Learn how you can do the same!

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“From the start of the process to the end Attendease always said YES! They listen to your overall goals and needs. The staff is very easy to work with and they will partner with you to get your final needs achieved. Great Product, great Team, Great Service, great partner!”

– STEVE PAMPINELLA – Conference Direct