Boosting Event Registration

Use this checklist to boost your event registration

Most event planners spend more time on the scheduling, program design, and logistics of a meeting than they do on event registration. They forget that the customer’s first real introduction to the event—that moment when she says to herself, “so this is what I’m getting into”—happens as soon as she clicks on the Register Here button. If you design an experience that creates interest, highlights value, delivers real-time customer service, and exposes the unique personality of your brand, you can actually increase sales. Here’s a checklist you can use to design a registration strategy that drives customer to buy.

Boost your event registration with this handy checklist.